Bayer Environmental Science Professional to be known as Envu

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Bayer’s Environmental Science Professional business has announced it will become Envu as a standalone company, contingent on the successful close of Cinven’s acquisition of the business from Bayer.

Pronounced “ehn-VIEW”, the name is derived from “environment” and “vision” and developed with input from both employees and customers around the world.

“As a trusted industry leader, we know that ensuring continued customer success requires strong partnerships and a renewed perspective,” said Gilles Galliou, president of the Environmental Science Professional business at Bayer and future CEO of the new standalone company.

“That’s why Envu will be dedicated to bringing customers innovative solutions to help them push their business forward and tackle the toughest challenges our environments face today.”

Mr Galliou said that Envu will work alongside customers to see challenges through their eyes, bringing together diverse points-of-view and a vision beyond chemistry.

“The fact that our new company will be focused solely on environmental science will allow us to solve problems faster, smarter and more efficiently,” said Mr Galliou.

“The challenges we solve today will help ensure a healthy future for all is clearly in view.”

Tiffany Fremder, head of global marketing for Environmental Science, added: “We have an established track record of bringing effective, safe and sustainable solutions to customers.

“We will continue this commitment as Envu and expand our focus on innovation to achieve long-standing environmental health and sustainability.”

From now until the divestment transaction officially closes, the organisation will remain the Environmental Science Professional business of Bayer. However, the company looks forward to fully launching its new corporate identity upon the successful close, which is on track for later this year.

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With more than 25 years' experience in business-to-business publishing, Simon is editor of LBM titles Pest and OvertheCounter. Big fan of Manchester United.