Selontra becomes the only professional rodenticide suitable for targeting field mice

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BASF has announced that Selontra®, is now approved for usage on field mice (also known as wood mice).

The company said the label relaunch means that the popular product is the only rodenticide on the market suitable for targeting these wood or field mice, also known as Apodemus sylvaticus.

“Working with our Selontra® distribution partner in Killgerm, we listened to the market and worked on providing a much-needed solution to solve our customers’ problems,” said Laurence Barnard, country business manager for Professional & Specialty Solutions at BASF.

“Pest controllers have been calling out for a suitable product to control these field mice for many years now, and we’re delighted to share the news that Selontra is now approved for use against this species when needed.”

Suitable for usage in and around buildings, field mice have been added to Selontra’s approved list of target species thanks to the proven efficacy against the pests and high palatability of the product.

Until packaging with new labels enter circulation, BASF and Killgerm will provide users with a copy of the new label (also available to download from, meaning pest controllers can begin using the rodenticide to control these field mice immediately, in and around buildings, as long as they have a copy of the new label.

The shelf life of the popular product has also been extended from three years to five years, providing retailers and pest controllers with an even longer opportunity to safely and effectively use the rodenticide.

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With more than 25 years' experience in business-to-business publishing, Simon is editor of LBM titles Pest and OvertheCounter. Big fan of Manchester United.