BASF will return to PestEx next week to showcase its latest innovation in fly management: Seclira Fly Bait, a ready-to-use pressurised fly bait designed to deliver fast, discreet, and effective control.
BASF will highlight Seclira Fly Bait breakthrough approach to controlling flies in urban & rural environments, hospitality settings, and other sensitive locations. Developed through years of research, market consultation, and extensive field trials, Seclira Fly Bait gives pest controllers a precise and efficient method of tackling nuisance fly infestations.
Powered by the fast-acting active ingredient Dinotefuran combined with a highly attractive bait matrix, Seclira Fly Bait is effective against both house flies (Musca domestica) and stable flies (Stomoxys calcitrans). It delivers rapid knockdown while remaining virtually undetectable to the public.
The formulation is non-repellent, odourless, and colourless, making it particularly suitable for restaurants, bars, hotels, homes, offices, warehouses, and other high-hygiene or public-facing environments. Seclira Fly Bait provides visible knockdown within minutes and offers residual control for up to six weeks, covering the most critical periods of the fly season.
Laurence Barnard, country business manager at BASF, said: “Fly infestations aren’t just a nuisance – they’re a threat to hygiene, productivity, and reputation, particularly in hospitality and food-handling environments.
“Pest controllers need solutions that work quickly, reliably, and discreetly. Seclira Fly Bait has been designed with these real-world challenges in mind, offering fast control without compromising professionalism or appearance.”
Attendees can learn more about Seclira Fly Bait by visiting Stand 84 or attending an informative presentation, Seclira: Revolutionising Fly Control, delivered by BASF’s technical manager Jeferson de Andrade on day one of the event.
Alongside Seclira Fly Bait, BASF will feature its popular rodenticide products, including the award-winning cholecalciferol bait, Selontra.
Mr Barnard added: “We’re thrilled to be returning to PestEx, it’s set to be a full-on, exciting event. We look forward to connecting with pest controllers and businesses and learning more about the trends shaping the pest control sector this year.”
- Seclira Fly Bait is not currently authorised in the UK and is pending registration approval. No supply of this product will be available prior to authorisation.
